ICM business planning course in August

Are you interested in providing crop consulting services? With precision technology increasing and retail margins decreasing, there has never been a better time to sell agronomic expertise for a profit. On August 11, the ISU Agronomy Field Extension Education Laboratory in Ames is offering a short course, "Selling Integrated Crop Management Services for a Profit," that can help you evaluate your opportunities.

The course is a hands-on workshop, taught by professional agribusiness consultants, that will equip participants to lead their companies through the ICM business planning process. The workshop will include information about defining ICM services as a product, differentiating ICM services from current services your company may offer, developing a marketing plan, incorporating precision agriculture tools and techniques, and identifying desirable traits for service providers. The workshop will include complete projected income statements, cash flows, and balance sheet examples.

The registration fee is $125 and includes copies of the ISU extension publication MFD 5, Handbook for Integrated Crop Management, a business planning handbook, and other materials. Attendance is limited, so sign up now. An additional session may be scheduled for August 12 if necessary. For more information or to obtain a registration form, contact your county extension office or call Jerolyn, Robin, or Richard at 515-432-9548.

This article originally appeared on page 127 of the IC-480(16) -- June 29, 1998 issue.

Updated 06/28/1998 - 1:00pm